Semrush is a powerful marketing tool that provides a complete online marketing suite. I think you’re familiar with Semrush popularity, if not then just see below the Google trends screenshot.
I here go deep with Semrush pricing in 2026 and suggest the best plan as per your need.
Let’s dive in!
Table of Contents
What is Semrush – A Close Look
Semrush is an all-in-one tool suite for improving online visibility and discovering online marketing insights.
Semrush tools and reports are able to help marketers that work in the following services: SEO, PPC, SMM, Keyword Research, Competitive Research, Content Marketing, Marketing Insights, Campaign Management, AI Visibility, and many others.
Semrush was founded in 2008 and started as a small group of SEO and IT specialists. Today, it has evolved into a complete digital marketing platform used by marketers and businesses around the world.
Semrush New Look – Even Better and Smarter
Semrush comes with a new look, tools, plans, and branding. Over the years, Semrush has continued to improve its platform with new features and marketing tools.
One of the biggest additions is AI Visibility, which helps marketers track how their brands appear in AI-powered search experiences such as ChatGPT, Google AI Overviews, Gemini, and Perplexity.
Semrush also introduced Semrush One, combining traditional SEO tools with AI search visibility features in one subscription!
Semrush New Plans & Pricing – Higher but Better
Who wants to pay high? No buddy wants to spend money but fortunately, it’s an investment to earn even more, you just need skill, Semrush does what you want as a marketer.
Semrush has updated its plans and pricing over the years and now offers different subscription options depending on your requirements.
Currently, you can choose from the following plans:
- SEO: $139/month ($117.33/month with annual billing).
- Starter: $199/month ($165.17/month with annual billing).
- Pro+: $299/month ($248.17/month with annual billing).
- Advanced: Custom pricing.
The SEO plan focuses on traditional SEO and essential AI search tracking, while Starter and higher plans combine SEO with more advanced AI Visibility features.
Check the latest Semrush pricing here.
Semrush SEO Plan – Is it best for you?
The Semrush SEO plan is usually sufficient for most marketers, freelancers, startups, and small businesses with a limited budget.
Features:
- Websites to monitor: 5
- Keywords to track daily: 500
- Basic keyword research and competitor analysis.
- Position Tracking.
- Site Audit.
- AI search performance tracking.
- AI sentiment monitoring.
- AI visibility reports for any domain.
- Custom prompt monitoring.
And more unique features.
You will get all the above-mentioned SEO features at $139 per month ($117.33 per month with annual billing). You can also explore the available free trial before subscribing.
Semrush Starter Plan
Semrush Starter plan is ideal for small teams and agencies that want to improve their traditional SEO and AI search visibility.
Features:
- Websites to monitor: 5
- Keywords to track daily: 500
- Keyword research and optimization tools.
- Competitor insights.
- MCP access.
- AI prompts to track daily: 50
- Domain for AI brand performance: 1
- AI visibility reports: 300 per day.
- AI-ready Site Audit.
And more unique features.
You will get a Semrush Starter plan subscription at $199 per month (or $165.17 per month with annual billing).
Semrush Pro+ Plan
Semrush Pro+ plan is ideal for growing businesses and agencies that need more data and features to manage multiple websites and SEO campaigns.
Features:
- Websites to monitor: 15
- Keywords to track daily: 1,500
- Historical SEO data.
- Content optimization.
- Keyword cannibalization analysis.
- Multi-location and device tracking.
- AI prompts to track daily: 100.
- All Starter plan features.
And more unique features.
Semrush Pro+ plan price is $299 per month (or $248.17 per month with annual billing).
Semrush Advanced Plan
Semrush Advanced plan is ideal for large organizations and agencies that need detailed data, advanced reporting, API access, and automation to perform even better.
Features:
- Websites to monitor: 40+
- Keywords to track daily: 5,000+
- Historical SEO data.
- SEO Share of Voice metric.
- Expanded MCP and API data access.
- Advanced API data integration.
- Team users.
- Advanced reporting.
- Unlimited AI prompts to track daily.
And more unique features.
Semrush Advanced plan comes with custom pricing. You need to contact Semrush for pricing details according to your requirements.
Semrush Free Plan and Free Trial
Semrush also offers a free account, which allows you to explore the platform without paying anything.
With a free account, you get:
- 1 demo project.
- 10 reports per day across vital tools.
- Help Center and basic onboarding.
- Limited AI Visibility features.
Semrush also offers a 7-day free trial on eligible paid plans. You can explore the features before deciding whether to purchase a subscription.
Conclusion
Semrush is an all-in-one tool for marketers at different pricing options, choose as per your need and take advantage of its powerful marketing features.
Semrush offers a free account and free trial on eligible subscriptions because they’re confident about their product. So, try before paying at no risk.
