If you’re looking for a way to optimize and compress images on your WordPress site, you might be wondering which plugin to choose. Two popular options are Imagify and Optimole.
While both plugins offer image optimization features, they differ in their functionality and pricing.
In this article, I will take a closer look at Imagify vs Optimole and compare their key features, pricing, popularity, and user experience. By the end, you’ll have a better idea of which plugin is the right fit for your WordPress site.
Table of Contents
What is Image optimization on WordPress?
Images are an essential part of any website, but they can also slow down your site’s loading speed if they’re not optimized properly. That’s where image optimization and compression WordPress plugins come in. They can help you compress your images, reduce their file size, and make your site faster.
Both plugins offer amazing features, but they differ in their functionality, pricing, and overall user experience.
Imagify vs Optimole: Features
Both Imagify and Optimole offer image optimization features, but they use different methods to achieve them.
Imagify Features
Imagify Smart Compression option ensures the best compression ratio quality, balancing performance and quality. Additionally, images are optimized automatically upon uploading to the WP media library.
The plugin also offers a backup feature, which allows you to restore your original images if needed. Imagify also includes a feature to compare two images side by side, making it easy to showcase the differences.
Optimole Features
On the other hand, Optimole uses a cloud-based image optimization system to deliver optimized images to your website. It automatically compresses and resizes your images based on the device and screen size of your visitors. Optimole also offers a comparison feature that lets you compare your original image with the optimized one.
Overall, Imagify offers more control over the compression settings, while Optimole offers automatic optimization based on visitor devices.
Imagify vs Optimole: Pricing
Pricing is another important factor to consider when choosing between Imagify and Optimole.
Imagify offers three pricing plans: Starter, Growth, and Infinite.
- The free plan allows you to optimize up to 20 MB (approx. : 200 images) per month.
- The Growth plan costs $4.99 per month and offers 500 GB (approx. : 5,000 images) optimization.
- The Infinite plan costs $9.99 per month and offers unlimited image optimization.
Optimole offers two pricing plans (excluding the custom flexible plan): Starter and Business.
- Starter plan costs $27 per month and allows you to optimize unlimited images with 50,000 visits per month.
- Business plan starts from $55 per month and offers unlimited image optimization with 100,000 visits per month including 12 hour Email & Chat Support.
Overall, both plugins offer multiple pricing plans, but Imagify Infinite plan is affordable because it offers unlimited image optimization for $9.99 per month.
Imagify vs Optimole: Popularity
I will take a look at the popularity of Imagify and Optimole and compare them to help you make an informed decision.
Imagify Popularity
Imagify is a popular image optimization and comparison plugin for WordPress, with over 700,000 active installations as of May 2023.
The plugin has been around since 2014 and is developed by WP Media, the same team behind WP Rocket, another popular WordPress plugin for website optimization.
Optimole Popularity
Optimole is another popular image optimization plugin for WordPress, with over 100,000 active installations as of May 2023. The plugin was launched in 2017 by a team of developers who wanted to create a plugin that would automatically optimize images based on the visitor’s device and screen size.
Imagify vs Optimole: User Experience
Finally, the user experience is an important factor to consider when choosing an image optimization plugin.
Imagify User Experience
Imagify is easy to use, with a user-friendly interface and simple settings. The plugin also offers a backup feature, which makes it easy to restore your original images if needed.
Optimole User Experience
Optimole is also easy to use, with a simple setup process and automatic optimization features. The plugin also offers a comparison feature that lets you see the difference between your original image and the optimized one.
Overall, both plugins offer a good user experience, but it ultimately comes down to personal preference and which plugin’s interface you prefer.
I personally like Imagify because it’s very easy to use and affordable as well.
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Conclusion Of Imagify vs Optimole
In conclusion, both Imagify and Optimole are great options for image optimization to make your website faster. Imagify offers more control over compression settings, a backup feature, and unlimited image optimization under $10/month with no traffic limit, while Optimole offers automatic optimization and Smart Lazy Loading at $27/month for 50,000 visits.
Ultimately, the choice between Imagify and Optimole comes down to your specific needs and preferences. Consider your budget, desired features, and user experience when making your decision.
